Professional Experience

Charlie Coombs Design

Freelance Brand Design Lead, Creative Director & Illustrator

• Using symbolism & storytelling to craft thoughtful, emotionally driven identity systems that resonate with consumers and elevate design for modern brands.
• Collaborated with 30+ world-renowned studios, agencies and in-house design teams. (To see the full of clients, please visit my Linkedin page located in the "Social" tab at the top of my site.)
• Contributed to the success of iconic brands including Disney, Star Wars, Paramount, Warner Brothers, WWE, the NFL, Amazon, Boston Dynamics, Nexstar, Hasbro, ESPN, the Discovery Channel & many more.


Boston, MA   |   Full-time
2011 - Present

Klaviyo

Sr. Lead Brand Designer
• Established design initiatives across 3 internal departments.
• Fostered a design culture through mentorships and podcasts.
• Managed all visual design libraries company-wide for continuity.
• Played a pivotal role in the company’s rebrand resulting inover $450 million in revenue in 2022.
• Led creative strategy for social media campaigns and product events resulting in a 45% increase in online engagement.
Boston, MA   |   Full-time
January, 2019 - September, 2022

Datto

Interactive Art Director
• Led product design, illustration & strategy for the internal web team.
• Achieved an 800% increase in monthly visitors and a 22% increase in global revenue upon rebranded website launch.
• Oversaw all data visualization assets, illustration libraries & creative templates company-wide resulting in stronger client presentations.
Boston, MA   |   Full-time
April, 2017 - January, 2019

Pilot Studio

Brand Designer / Licensing Artist
• Developed large-scale licensing art packages for worldwide retail merchandise distributiors including Walmart & Amazon.
• Crafted comprehensive pitch materials, contributing to an increase in presentation appeal and 32% more proposals won in 2015.
Boston, MA   |   Full-time
March, 2015 - December, 2015

Education

Certificate of Completion

General Assembly - UX/UI Design
During my time at Datto, I took it upon myself to learn everything I could regarding user experience and interface design. I took this course as a refresher in order to better work with the web developers and product designers on my team. This small design course helped me gain further confidence in all aspects of digital design.
Boston, MA 
2017

Bachelor of Fine Art with Additional Studio Diploma

School of the Museum of Fine Arts / Tufts University
While attending SMFA, I was able to explore almost every digital and fine art course the school offered. All studio classes were taught at the museum's private campus while all academic courses were conducted at Tufts University. Attending this program was an amazing experience that helped me grow as an artist and designer. SMFA helped me understand at a young age how to talk about my own work with confidence, how to not take critiques personally and how to design with purpose.
Boston, MA 
2008 - 2011

Associates in Visual Arts

Cape Cod Community College
Attending 4C's helped me grow into the designer I am today. Introductory studio classes on graphic design and visual arts were incredibly influential on my young brain right out of high school and sparked an interest in pursuing more digital mediums moving forward.
Cape Cod, MA
2006 - 2008

Honors

Logo Book 11, 12 & 13

Logo Lounge
Logo lounge is a design competition with over forty thousand logos submitted each year by designers all over the world. A panel of well established judges then narrow the submissions to only three thousand and they are turned into a design book! It's an amazing resource for design inspiration and it is an honor to have multiple logos selected by a group of my peers to be published in the world’s leading logo resource publication.
Wichita, KS
2019 - 2022

BSDS Poster Show

Bay State Design Shop
1 of 28 New England based designers selected to participate in a charity poster show with proceeds benefiting youth art education programs in under-developed areas and the bay state area design community.
Boston, MA 
2019

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