Sound Insurance

Sound is a New York-based insurance provider specializing in builders risk and terrorism coverage. With a mission to simplify complex construction and security challenges, Sound wanted a brand that reflected their speed, precision, and innovation. We created a bold, symbolic identity that breaks from industry convention and captures their forward-thinking approach. The rebrand helped position Sound as a standout in a traditional market by elevating perception, increasing client engagement, building stronger brand recognition, giving the sales team a more credible presence, and generating fresh interest from press and partners.

Design Role

Creative Direction, Strategy, Brand Design Lead

Contributions

Brand Strategy, Brand Design, Custom Typography, Symbolism, Creative Direction

Industry

Insurance
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